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Board brief · concept presentation

The YBMT marketing system, on one page.

Three complete funnel concepts — Decks, Renovations and Termite Repair — on one brand system, one trust block, and a clear plan for growth across Brisbane, the Gold Coast and the Sunshine Coast.

★★★★★  127 happy customers · QBCC 15030821

The 3 × 3 strategy — three Lines of Business

F1
Decks & Outdoor Living
Voice: Aspirational

Outdoor-living transformations — the quality benchmark every other pack matches.

F2
Home Renovations
Voice: Practical · Transformation

Bathroom-led renovations on a documented 16-step process — no surprises, no subbie roulette.

F3
Termite & Structural Repair
Voice: Urgent · Trust

Structural restoration after termite damage — insurance handled, engineer-certified, calm authority.

What's inside every pack

Landing pageF1 · F2 · F3
Lead-magnet guide (A4 PDF)F1 · F2 · F3
A4 brochure (leave-behind)F1 · F2 · F3
Instagram template suiteF1 · F2 · F3
Meta ad creativesF1 · F2 · F3
5-email nurture sequenceF2 · F3
Sales phone scriptsF2 · F3
30-day launch calendarF2 · F3
SEO & AI-search strategyF2 · F3
Capability statementF2 · F3
Video storyboards (3 × 30s)F2 · F3
Partnership kit (B2B · 5% referral)F3

3 complete packs · 12 deliverables per funnel · 48 Meta ad creatives · all live & QC-verified 42/42 pages clean.

The proof never changes

127
happy customers
QBCC 15030821
licensed 30 years
$20M
public-liability cover
3 regions
Brisbane · Gold Coast · Sunshine Coast

The ask

Approve the brand system & the three funnel packs so we can switch on the 30-day launch across all three Lines of Business and begin the Gold Coast & Sunshine Coast roll-out.

☎ 1300 448 784 ✉ gerry.mcguire@ybmt.com.au 🏢 1/39 Achievement Crescent, Acacia Ridge